Everyone wants to build their therapy or healing practice as fast as possible. While some therapists and healers build their practices a lot more quickly than others, most take a few years to do it successfully. Below are the top 10 factors (in no ... READ MORE
Do You Have a Compelling Marketing Message on Your Alternative Health or Therapy Website?
Does the marketing message on your alternative health or therapy website stop potential clients in their tracks within the first few moments of landing at your site and make them say, "Wow, this site is for me!"? If your site is anything like many ... READ MORE
Marketing a Practice is an Ongoing Process, Not a One–Time Event
As someone who practices counseling or one of the healing arts, how much time do you spend marketing your practice every day? Do you have a marketing plan that spans out over the next year at least? Do you have a structure in place for when you ... READ MORE
Is Building Your Practice Overwhelming You?
Since overwhelm is a topic that comes up often with my clients in relation to building a private practice, I thought I would write a few tips that have worked for me when it has felt like it's all too much to manage: 1. Review your goals. Are they ... READ MORE
Common Themes Around Having a Targeted Niche
Yesterday I did a question and answer teleconference on "Developing a Niche Market." There were several themes that stood out for me that I hear over and over again in my work with Counselors and other healing professionals. Below are some ... READ MORE
The Funnel Approach to Marketing
Andy Wibbels over at Global Impact has written a brilliant post called, Scientology's Marketing Lessons. Andy first explains the well known funnel technique of marketing, and he does a great job I might add. In a nutshell, the funnel technique of ... READ MORE
