Since the COVID-19 pandemic has hit us, most therapists and wellness professionals in private practice that I've talked to have seen their caseloads drop substantially. And most have not had one single new inquiry in weeks. If this is your ... READ MORE
The Problems with Therapy Website Headlines and What to Do About Them
Do you know how short the human attention span is? About 8 seconds. That is less than a goldfish according to a study. This is likely because we are endlessly bombarded by information thanks to the Internet and our constant relationship with our ... READ MORE
The Myth That Short Copy Performs Better on Therapist Websites
Although it seems like people have shorter attention spans than ever, there’s a strong case to be made for long copy on therapist websites. Here are two things that people commonly say about long copy: “No one has time to read long website ... READ MORE
Technology Tools I Use in my Business – Part 2
In part 1 of this blog article I discussed 17 tools that I use in my business helping therapists and natural health and wellness businesses. I shared tools from 3 categories: website and landing page tools, marketing tools, and image ... READ MORE
Technology Tools That I Use in My Business – Part 1
When you run an online business as a therapist, natural health or wellness business, there are a lot of technology tools you need. It can get complicated as there are many to choose from. And, as one of the guests on my Business in Bloom ... READ MORE
Website Copywriting for Therapists and Wellness Businesses: 5 Things You May Not Know
This article focuses on some important things you may not know about website copywriting for therapists and wellness businesses. If you want your website to do well, the more you know about copywriting, the better. So here are 5 things you may not ... READ MORE
