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Social Media

Technology Tools That I Use in My Business – Part 1 thumbnail

When you run an online business as a therapist, natural health or wellness business, there are a lot of technology tools you need. It can get complicated as there are many to choose from. And, as one of the guests on my Business in Bloom Podcast stated, it can also get expensive. The Internet was still… READ MORE

Therapists & Wellness Businesses: Create Awesome Images With My 3 Favorite Visual Creation Tools [With Videos] thumbnail

In case you haven't noticed, visual content has permeated the web, and with good reason. Check out these stats as reported by Hubspot: 90% of information transmitted to the brain is visual. Visuals are processed 60,000X faster in the brain than text. Posts with visuals receive 94% more page visits and engagement than those without… READ MORE

Get Realistic About Online Marketing thumbnail

There was a time when as a therapist or holistic practitioner, you only needed to put up a website and list on a few private practice directories, and you could generate a decent amount of traffic to your site. Unfortunately, this isn’t the case anymore. The web has changed a lot since those days and… READ MORE

3 Ways to Increase Engagement on Facebook thumbnail

A while back I wrote an article discussing the benefits of having a Facebook page as a way to increase exposure for your therapy or holistic business. This article focuses on the importance of engagement on Facebook. What is Engagement? Engagement refers to the act of “liking” “commenting on” and “sharing” other people’s posts on… READ MORE

Skeptical About the Benefits of a Facebook Page for Your Therapy Practice? thumbnail

In a recent article, “Which Social Media Platforms Should You Use for Your Therapy or Holistic Practice?”, I recommended that if you don’t already have a Facebook Business Page, you might want to start one. Even though Facebook has been getting an increasing amount of flack for showing fewer and fewer posts in the newsfeed… READ MORE

Which Social Media Platforms Should You Use for Your Therapy or Holistic Practice? thumbnail

Previously, I explored the question of whether using social media is worth your time and effort for marketing your therapy or holistic practice. If you do decide to use social media as part of your plan for increasing exposure of your private practice and attracting clients, you might feel overwhelmed about which platforms you should… READ MORE

Is Social Media Worth Your Time and Effort When Building a Counseling Practice? thumbnail

If you’re a healing professional or therapist wondering if you should use social media to build your practice, the answer is, “it depends”. Like most things in marketing, there’s no hard and fast answer to this question. However, below are 4 questions you can ask yourself to help determine whether social media is something you… READ MORE

The following is a guest post by my niece, Jessica Austin. Make sure you also catch her audio interview on building her doula practice here. I’ve never been great at following other people’s rules. As a child I talked back to my parents and as an employee I’ve often resented feeling micro-managed or having my… READ MORE

Your therapy website can be seen as the hub of a wheel--the center or foundation of all your marketing activities. Most people who become clients will have been to your website first and will have chosen you because your website resonated with their struggles and offered some hope that you might be able to help. In… READ MORE

Below is a video interview I did with my colleague, Clinton Power on therapist website trends. Once your website is up, you'll need to keep up to date with the evolving web if you want to continue to attract clients in the long haul. In the video, I discuss 6 website trends that will help ensure… READ MORE

Edel Walsh, Registered Professional Counsellor and Certified Life Coach

EdelWalsh-headshot

“My practice filled very quickly after Juliet wrote the copy on my website. I recouped my investment – and more– within a few months of having my website up. I know the reason for this is the tight, targeted copy on my site. How do I know this? Because when people write me to let me know they want to work with me, their emails are very personal. They tell me how much my website copy resonated with them and are ready to commit to working with me before we have even spoken! My practice is now…
Edel Walsh, Registered Professional Counsellor and Certified Life Coach

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