Many people assume that when their web visitors land at their website they read almost everything that's there. In most cases, this is far from what happens...In fact, your visitors may be taking a fast exit. And that is definitely NOT what ... READ MORE
What is the Difference Between Website Content and Website Copy?
A client-attracting website has client-attracting copy, not simply written content. Huh? What does that mean? Let's begin with some definitions. Website content is any content you have on your site. The main purpose of website content is ... READ MORE
Building Your Therapy or Healing Practice Quickly
Everyone wants to build their therapy or healing practice as fast as possible. While some therapists and healers build their practices a lot more quickly than others, most take a few years to do it successfully. Below are the top 10 factors (in no ... READ MORE
Do You Have a Compelling Marketing Message on Your Alternative Health or Therapy Website?
Does the marketing message on your alternative health or therapy website stop potential clients in their tracks within the first few moments of landing at your site and make them say, "Wow, this site is for me!"? If your site is anything like many ... READ MORE
Marketing a Practice is an Ongoing Process, Not a One–Time Event
As someone who practices counseling or one of the healing arts, how much time do you spend marketing your practice every day? Do you have a marketing plan that spans out over the next year at least? Do you have a structure in place for when you ... READ MORE
Is Building Your Practice Overwhelming You?
Since overwhelm is a topic that comes up often with my clients in relation to building a private practice, I thought I would write a few tips that have worked for me when it has felt like it's all too much to manage: 1. Review your goals. Are they ... READ MORE
