What is Website Copywriting? Web copywriting is writing the content for your therapist or healing website with the intent to entice people to ultimately buy a product or service from you. ... READ MORE
10 Tips for Developing a Successful Healing or Counselor Website
1. Be clear on your purpose. Building a healing or counseling website can be a long and arduous procedure if you are not sure what you are doing. However, if you have a clear focus as to what you expect your website to do for your private ... READ MORE
Are Your Therapist or Healing Marketing Materials Compelling?
Many therapists and healers spend hours producing marketing materials (websites, brochures, fliers, etc) that don't bring about the results they expected. If this is your experience, you are not alone. Most of my therapist and healing clients come ... READ MORE
How Compelling Website Copy Mirrors Therapy and Healing – Building Hope: Part 3/5
This article is part 3 in a series called, "How Web Copy Mirrors Therapy and Healing." In the first article, I defined the term copywriting and then illustrated how compelling web copy can benefit both you and your healing or therapy clients. In ... READ MORE
How Compelling Website Copy Mirrors Therapy and Healing – Using Empathy: Part 2/5
In the first article of this series I discussed the definition of copywriting and showed how compelling web copy can benefit the client in addition to benefiting you, as a therapist or healing practitioner. In Part 2 of this series, I am going to ... READ MORE
How Website Copy Mirrors Therapy & Healing – The Benefits Part 1/5
Over the years in explaining the benefits of website copywriting to my clients I have found the easiest way to do this is show how client-attracting web copy mirrors effective therapy and healing. This is the first of a 5-part series that ... READ MORE