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7 Core Principles of Enlightened Marketing

My connection with the term enlightened stems from my Buddhist perspective on life that has guided me for the last 23 years. In very simplistic terms, Buddhism teaches that in order to liberate ourselves from our suffering we must first become ... READ MORE

Your Therapy Private Practice: 10 Essentials for Success

As a counselor, therapist or healing professional in private practice, it is quite likely that you did not chose your profession because you wanted to be a business person. As a result, it can be challenging to go into business for yourself and be ... READ MORE

Coaching the Massage Profession in Private Practice Success

Coaching the Massage Profession in Private Practice Success Interview by David Dressler, Registered Massage Therapist Gone are the days when Registered Massage Therapist's could drop off some referral pads to their neighbourhood MDs and expect ... READ MORE

Coaching Massage Therapists in Private Practice Success

Coaching Massage Therapists in Private Practice Success Interview by David Dressler, Registered Massage Therapist Gone are the days when Registered Massage Therapists could drop off some referral pads to their neighbourhood MDs and expect a ... READ MORE

Mastering Fears of Marketing a Therapist Private Practice

When it comes to building a successful therapist private practice, knowing how to market effectively is crucial. However, all the marketing knowledge in the world won't be of use to you if your fears get in the way of marketing your services. The ... READ MORE

How Compelling Website Copy Mirrors Therapy and Healing – Building Hope: Part 3/5

This article is part 3 in a series called, "How Web Copy Mirrors Therapy and Healing." In the first article, I defined the term copywriting and then illustrated how compelling web copy can benefit both you and your healing or therapy clients. In ... READ MORE

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