I confess, I've always been a "rule breaker." Not intentionally, of course. It's just that I walk to my own rhythm and often this means breaking rules that are considered to be the "norm". This has been true for my personal, as well as my ... READ MORE
Therapists: How Much is Too Much? Pricing and Value
A while back I received an email from a woman saying that a program I was offering with a colleague was "WAY TOO EXPENSIVE" (yes, she used capital letters) and that she couldn't "afford it". She also referred to the program as a "seminar" as opposed ... READ MORE
How to Deal with Social Media Overwhelm as a Therapist
I've been hearing a lot from therapists and other health practitioners about how overwhelmed they are by social media. There is much confusion about whether it's even ethical for therapists to use it, and if it's a worthwhile marketing tool. There ... READ MORE
Conquering Resistance to Investing in Your Success
After 15 years of helping therapists and healers build successful practices, the fear and resistance many have around investing in their success still surprises me at times. Many want to have a full and thriving practice, but are afraid or unwilling ... READ MORE
Are You in La-La Land About Your Private Practice Income?
I want to share with you two responses I sometimes get from therapists and healers when I pose the question, "How much money do you want to earn in your practice?" The first is the "I Don't Know" response. It sometimes goes like this: "I never ... READ MORE
7 Core Principles of Enlightened Marketing For Therapists, Coaches & Healers: Revisited
The term 'Enlightend Marketing' was inspired by the Buddhist philosophy that has guided me throughout my personal and professional life for the past 27 years. At the core of Buddhist ethics is the notion that all of our actions must avoid harming ... READ MORE
