Women’s Therapist, Esther Kane decided she wanted to be a therapist after seeing psychologists herself as a child. She describes her childhood as being traumatic and shares that she developed an eating disorder in her early years.
Esther is a passionate writer and discusses how she has acquired writing gigs for other blogs and magazines. She has written several books as a way to increase her exposure and add a revenue stream to her practice. Esther describes herself as a maverick and talks about how she believes this has helped her attract clients.
NOTE: The minute markers below are for the audio.
[4:30] Esther describes her own history with trauma and her reasons for being a therapist.
[7:38] Esther describes her 15 years in private practice as a therapist and how Juliet and her husband, a web designer, have helped with the success of her business.
[9:54] Esther describes her experiences with ‘burnout’ and the importance of self-care.
[11:42] Esther describes the 3 books she has published and a 4th one she is currently working on.
[16:13] Esther writes blogs for MyFitnessPal.com which focus on the links between emotions and over-eating and says these have increased her book sales. Her writing had led to being contacted for interviews by various women’s magazines and freelancers. She highlights the difficulties of writing weekly posts for her own blog but also how this connectedness has been beneficial with clients, new and old.
[22:09] Esther mentions that she offers Skype, phone and FaceTime counselling and talks about how, as a result of her blogs’ reach, she has seen the number of clients across Canada increase to almost a third of her practice.
[23:10] Esther highlights her appearances on television and radio, including a bi-monthly slot as a resident psychotherapist on ‘Life Style with Patty Mack’ on C-FAX 1070 Victoria.
[27:01] Esther talks about how she started out marketing in a small community doing workshops for local people in recreational centers and teaming up with other healthcare professionals.
[29:08] Esther describes how she distributed newsletters for women’s health and wellness in Vancouver, and also when she started up in Courtenay, and how this boosted her business.
[31:46] Esther recalls experiences where she has had difficulty in her career and stresses that they have been opportunities for personal growth. This included some challenging public speaking experiences.
[34:30] Esther says that being a maverick can help you find success in private practice.
[37:30] Esther tells of her family’s traumatic experiences during the Holocaust. She describes her guilt and how being a client in therapy helped revive her self-worth.
[39:28] Esther advises other health professionals looking to build their business to be patient, to have faith in themselves and their work, and to keep a focus on why you are doing it.
Bio – Women’s Therapist & Author, Esther Kane
Women’s Therapist, Esther Kane, MSW, RSW, RCC, is in full-time private therapy practise in Courtenay, B.C. Canada. She also works by phone and Skype with clients across Canada.
With over 15 years of experience as a therapist, her main focus is helping women to become free of barriers which keep them stuck so that they can become all that they dream of being. To learn more about Esther’s therapy services and her books please visit her website: http://www.estherkane.com
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