Highlights from Episode 21
Question 1: Macy – Juliet, I’ve been a fan of yours for many years and have followed all your advice with great success. I’ve had a niche for a number of years now working with women who have recently been divorced, or in the process of going through a divorce. I’ve worked with countless of women over the last 9 years, but the truth is I want a change and want to start working in a different niche. I’ve discovered my real passion is trauma therapy and I now want to completely rebrand myself as a trauma therapist. What are some of the most important things I need to do to re-launch my business in a different niche?”
Question 2: Dawn Vincent – How effective is offering a free article on your website to gain client email addresses?
Question 3: Cassandra – Can you please explain hashtags? I don’t understand how to use them, nor why I would need to. I have a twitter and a facebook account. Do I need to use them for both?
- Malaysia Airlines MH370: The Psychology of Missing Persons – example of a blog post that used a trending hashtag (#MH370) to gain phenomenal website traffic